At a World Cup viewing party, a fan lifted his foot to take a shot, and the whole crowd held its breath—when the ball went in, applause and cheers erupted around him. This is a small interaction set up by TRON during the World Cup. Fans lined up to take shots, competing to win exclusive TRON merchandise. It wasn’t a complicated event, but the atmosphere was great—football and crypto, two things that were originally quite far apart, met in a casual setting like this.

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