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Stablecoin search interest has significantly cooled, with Google search volume in June dropping nearly 70% from May.

MarsBitNews
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Mars Finance News, according to The Block, since June 2026, Google search volume for 'stablecoins' has dropped to 31, a sharp decline from 98 in May, and a decrease of over 69% from the historical peak of 100 in August 2025. Even if annualized based on the current trend, the June search volume would be only about 45, still a month-over-month decline of around 54%. Meanwhile, after hitting a peak of approximately $300 billion in early June, the total global stablecoin supply has fallen by about $5 billion, with a cumulative increase of only 0.23% so far this year, far below the growth rates of 56% in 2024 and 46% in 2025. The report points out that the search volume peak in August 2025 coincided with the advancement of the GENIUS Act and announcements from institutions such as Stripe, Visa, and Mastercard to issue stablecoins. The current simultaneous decline in both search volume and supply indicates that 2025 may have already been the phase of large-scale retail user onboarding, and there is currently no new large-scale retail incremental capital flowing in at the same cost.
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