Brazil's 170 million people are now using PIX to directly connect to USDT; this penetration rate is quite aggressive.

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CoinNetwork
Oobit introduces USDT payments to the Brazil PIX network
CryptoWorld News reports that Oobit has integrated its payment app with Brazil's PIX, allowing users to convert between BRL and USDT and make purchases via PIX. After depositing BRL, users hold USD-pegged USDT, with blockchain settlement processed in the backend, while the frontend continues to use the PIX process. PIX was created by the Central Bank of Brazil in 2020, with a transaction volume reaching 11 trillion reais in 2024, and approximately 170 million users. Oobit states that the product maintains a good user experience, and in 2024, it completed a $25 million Series A funding round led by Tether.
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