Getty Images 盤前噴 300%！與 OpenAI 簽約、授權版權照進駐 ChatGPT

Visual content giant Getty Images has reached a long-term display partnership with OpenAI, authorizing its photo library content to be fully integrated into ChatGPT search and discovery scenarios. After the announcement, Getty Images’ stock surged nearly 300% in pre-market trading, underscoring how AI licensing models directly catalyze market value.
(Background recap: ChatGPT Search’s new AI search feature is here! Plus subscribers get early access—can it shake Google’s dominance?)
(Additional context: ChatGPT’s market share first dips below 50%! Gemini is closing in, while Claude’s paid conversion rate remains #1)

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• Multi-year display partnership: licensed photo library content enters ChatGPT
• Market reaction: soars 300% pre-market
• The trend of “legitimizing” AI visual content

Getty Images (Getty Images) surged by nearly 300% in pre-market trading on June 22 in the U.S. stock market, reaching $2.4. The catalyst driving the stock surge was the company’s announcement that it had reached a multi-year display partnership with OpenAI that will fully bring its licensed photo library content into ChatGPT’s search and discovery experience.

Multi-year display partnership: licensed photo library content enters ChatGPT

According to Getty Images’ official announcement, this is a multi-year agreement. Under the framework, Getty Images’ licensed visual content will appear in ChatGPT’s search and discovery scenarios, enhancing the visual richness of AI responses.

Getty Images CEO Craig Peters said:

“High-quality licensed visual content makes AI-driven search and discovery more useful and trustworthy. This collaboration with OpenAI reflects our shared understanding. Together, we will provide ChatGPT users with a richer visual experience.”

Market reaction: soars 300% pre-market

After the news was released, Getty Images (NYSE: GETY) shares jumped in pre-market trading:

• Opening gain: nearly 300%
• Price: $2.4
• Exchange: New York Stock Exchange (NYSE: GETY)

For Getty Images, which has been listed for only about half a year, this gain is particularly notable. In December 2025, Getty Images went public on the NYSE after merging with Spotify. Since then, the stock has seen frequent fluctuations, and this single-day 300% surge also reflects the market’s repricing of the value of AI licensing models.

The trend of “legitimizing” AI visual content

The significance of this collaboration is not only commercial. Getty Images has more than 12 million professional photos, graphics, and videos, with contracts signed with nearly 600,000 content creators and 360 content partners. When these licensed materials enter ChatGPT’s search scenarios, it means:

• Upgrading AI search quality: ChatGPT search results will be able to call upon works by professional photographers, rather than relying solely on images produced by generative AI
• Business validation of the licensing model: AI companies shift from “free scraping” to “paid licensing,” and Getty Images’ stock rise also reflects the market’s confidence in this model
• The competitive landscape for visual content: OpenAI’s decision to partner with Getty Images suggests that visual quality is becoming the key differentiator in the AI search arena

This also aligns with the overall trend in the AI industry: since 2026, AI models have been signing deals with content sources in succession—OpenAI has reached licensing agreements with multiple publishers, and Anthropic was revealed to have trained Claude using 7 million books. Getty Images’ collaboration is another milestone in the process of legitimizing visual content.

This article is sourced from Getty Images’ official announcements and Golden Finance reports, translated by Dongqu Editor Flip