Today the group chat is flooding again, and the KOLs are all shouting “Go for it.” I just stared at that old alarm clock on my desk, lost in thought: you think the alarm clock is what wakes you up, but it’s actually your own impatient hands that click in. When it comes to information overload—let’s be real—no one is forcing you to buy. Group messages are at most just noise. KOLs are at most just megaphones. The person who really presses the confirmation button is you.

Especially this round of memes plus celebrity backing—attention flips so fast it’s like everything’s gone haywire. Newcomers love chasing “the one that’s just started heating up.” Then one slip of the mouse, one click down the wrong route, and they end up buying at a worse price. And if they get overcharged, they blame the DEX. Don’t be the last one who misses the handoff, okay? My one self-rescue plan right now is simple: before the alarm goes off, don’t check the group. If you see those four words “Take off immediately,” go wash your face first. After all, if you冲（act) impulsively one less time, you pay tuition one less time.