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Starlink's user base has grown approximately fourfold over four years, but revenue per user continues to decline.
BlockBeats News, May 3rd, according to The Information, Starlink’s global user count in 2025 has increased to approximately 7.8 million, a significant growth compared to 2021. However, its average monthly revenue per user (ARPU) has decreased by about 18% during the same period, reflecting the company’s strategy of capturing the global market through lower prices and large-scale expansion.
The report states that Starlink’s current growth mainly comes from emerging markets and the expansion of low-cost packages, including regions in Africa, Latin America, and parts of Asia. Meanwhile, high-profit businesses such as enterprise, aviation, and maritime sectors are still growing, but they account for a limited proportion of total revenue.
Analysts believe that Starlink is gradually shifting from “premium satellite internet services” to a more mass-market global broadband network, spreading out launch and satellite deployment costs through scale expansion, and further strengthening Elon Musk’s influence in the global communications infrastructure sector.