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To be honest, a certain leading exchange should currently adjust its approach. Instead of constantly creating new memes, it’s better to bring out those truly outstanding past memes and operate them well.
For example, memes like "Xiu Xian" and "DOYR" have high dissemination and strong user recognition. These are truly vibrant IPs. Rather than investing effort in producing a bunch of bad memes, it’s better to deepen and refine these quality contents—through repeated reinforcement and derivative creativity—to fully unleash the value of these memes.
What do you think? Is this approach more reliable?