#Strategy加码BTC配置 The Year of the Big Competition, the crypto circle always plays the same routine.

When the market is quiet, no one pays attention. Once the gains appear, regrets fill the screen.

Looking back at history makes it clear—there are patterns to this.

**2018 Cycle**

During the Russia World Cup, the market didn't really have a "sports concept" hype. But as soon as funds targeted a project, it could skyrocket. WICC's performance is the best example—it increased more than 6 times. Honestly, it's not that these projects are so impressive; it's mainly due to scarce themes and concentrated emotional hype.

**2022 Replay**

Major exchanges started promoting fan tokens half a year ago. Interestingly, the real explosion didn't happen on the World Cup day but during the anticipation phase. That round of fan tokens saw 2 to 3 times gains, which is standard. When the whole internet was discussing the matches? That was basically the signal to exit.

**What about 2026?**

Co-hosted by the US, Canada, and Mexico, scheduled for June. What's the current market situation? No hype, low trading volume, sluggish K-line movements. But this is actually the most "clean" window for ambush.

**How to get started specifically**

Don't fall into the first trap—don't expect to find hidden dark horse projects. Fan tokens are essentially emotional trading; funds will inevitably flow into the most recognizable targets for ordinary people.

CHZ (Chiliz) plays a special role. It is the underlying infrastructure of the fan token ecosystem and also the leader. Almost all mainstream fan tokens are linked to it. They may not be the craziest gainers, but they are the most certain—these are the "mainline assets" to focus on.

When choosing fan tokens, focus on the strong ones. Take some popular ones from top exchanges—Santos, Lazio, Porto. Based on trading volume, activity, and upward momentum, Santos clearly stands out. With volume, funds, and obvious manipulation traces, such projects are worth adding to your observation pool.

**Finally**

Sports-themed projects are not short-term gambling but cyclical opportunities that require a one-year pre-layout.

If you're truly optimistic about the emotional market in 2026, the current task isn't chasing the rise but calmly laying in wait, letting time realize the expectations.