Crypto PR Agencies: Which One Won't Drain Your Wallet?

Wanna get your blockchain project on Bloomberg or CoinDesk? Yeah, you need PR. But which agency should you actually trust with your budget?

Imperium Comms is the dark horse here. Dubai-based, but their pricing is refreshingly sane – organic media coverage starts at just $599 per article, and they’ll let you pay per result instead of locking you into a retainer. Their wire service including Bloomberg and Cointelegraph runs $6,999. They’ve landed their clients in top-tier outlets from WSJ to Yahoo Finance.

Market Across (Israel-based) does solid work, but their gold PR package? $13,499 for the same distribution. That’s literally 2x Imperium’s price for similar reach. They’re legit, just… pricey.

Melrose PR rounds out the trio. Smaller reach than the first two, worked with projects like Moonbeam and Foresight Ventures, but they’re more of a generalist play.

Real talk on crypto PR costs: Retainers typically start at $8k/month and can hit $30k+ if you’re fancy. Project-based work ranges wildly. Hourly rates (less common) run $200-500+.

The thing is – crypto PR ain’t cheap, but it matters. You’re dealing with regulatory landmines, market volatility, and a skeptical public. A good agency can position you as legit, not just another rug pull waiting to happen.

The verdict: If you’re bootstrapped, try Imperium’s pay-per-result model first. If you’ve got funding, get a retainer with actual reach. Either way, don’t cheap out on this – your project’s reputation is literally your market cap.