With a diverse music lineup spanning across Asian pop, Western rock, and Chinese funk featuring Tae, Sueco, Click#15, and others, the "Token of Love" music festival effectively drops the participation threshold for non-crypto world users. A young person who is indifferent to Crypto Assets but loves music might buy a ticket because of Sueco and, through an immersive experience, perceive Gate's brand image for the first time—fashionable, youthful, and vibrant. This is more profound than any advertisement.

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