On-chain MEME Token Launch Platform Analysis

The on-chain MEME Token launch platform is a decentralized platform designed to simplify the creation process of MEME tokens. It provides tools for token creation, presale management, and liquidity provision on decentralized exchanges, ensuring transparency and accessibility for users.

Functionality of the Launch Platform

The structural advantages of the launch platform are highly aligned with the characteristics of the MEME Token. In particular, their ability to quickly establish and mobilize communities complements the MEME project's typical high community dependence. Therefore, launch platforms focused on MEME have gained greater appeal compared to other types of Token issuance platforms.

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MEME Launch Platform Development Record

The emergence and maturation of the MEME launch platform

The emergence of on-chain MEME launch platforms has reshaped the early token distribution model, enabling the rapid and permissionless creation of MEME tokens. Unlike traditional platforms that focus on initial decentralized offerings, these launch platforms prioritize speed, simplicity, and viral distribution over due diligence or investor protection.

Starting from mid-2024, a certain platform gained significant attention, despite other alternatives only holding a small market share. The platform's MEME Token issuance skyrocketed, reaching an unprecedented peak by the end of 2024 and remaining active into early 2025.

The rise of new competitors in the MEME launch platform

By late April 2025, the competitive landscape of the on-chain MEME launch platform began to shift. New entrants quickly gained attention. These platforms collectively eroded the dominance of the previously leading platforms.

According to the data, the market share of the leading platform fell to a historic low of 56% on May 12, 2025. Its Token graduation rate dropped to only 0.82%, far below that of emerging competitors. The graduation rates of other platforms were significantly higher, at 4.41% and 1.45%, respectively.

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MEME Token drives May on-chain activity rebound

In the past 30 days, the total market capitalization of MEME Tokens has increased by 47%, and trading volume has surged by 160%. The growing activity on the MEME platform has ignited speculative sentiment and driven increased participation from retail users. As of May 20, 2025, on-chain trading volume has grown by 17.3% compared to the beginning of this month, with the MEME sector being considered a major contributor to this growth.

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Top Projects

certain platform

The platform has established itself as the largest MEME launch platform on Solana, fully leveraging Solana's low fees and fast transaction speeds. Since its launch, the platform has facilitated the creation of over 8 million Tokens in just 13 months.

As a leading platform in the field, it has pioneered an integrated mechanism that combines token issuance with automatic liquidity migration to decentralized exchanges. By offering a no-code interface tailored for non-technical users, it lowers the barrier for creating MEME tokens. With a simplified user interface, users can deploy new tokens by simply uploading the name, symbol, and image.

mechanism

On this platform, the Token launch process is fully automated. The platform uses a supply and demand-driven joint curve pricing model and excludes the pre-sale phase, effectively reducing early arbitrage risks.

Once the market cap of the Token reaches $69,000, the Token will automatically be listed on the trading platform and $12,000 of initial liquidity will be injected. The corresponding LP tokens will then be permanently destroyed to ensure fairness and irreversibility. Developers will also receive a reward of 0.5 SOL upon graduation.

This mechanism significantly lowers the threshold for issuing MEME Tokens and facilitates the rapid rise of the platform during the MEME cycle.

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Changes in platform partnership relations

The migration of trading to liquidity pools based on joint curves highlights the platform's early dependence on other platforms. Although this model initially appeared mutually beneficial, this dynamic has changed significantly with the rise of new platforms.

On March 21, the platform announced the launch of its native AMM DEX. After this update, the liquidity of the Tokens graduated from the platform will no longer be routed to the previous partner platform, but will instead be redirected to the new trading platform.

In response, the previous collaboration platform officially launched its Token launch platform on April 16. This marks the beginning of direct competition between the two platforms.

some launch platform

The launch platform employs a mechanism similar to the previous platform, utilizing an automated joint curve model for Token issuance and pricing. As a Token launch platform, its core issuance process has not introduced fundamentally new features.

Its main competitive advantage lies in its modular architecture, which supports seamless third-party integration and highly customizable issuance configurations, providing flexibility for developers seeking tailored token issuance solutions.

mechanism

1. Third-party integration: The core advantage of this platform lies in its architecture that supports third-party integration. According to its web interface, the platform has integrated with over 10 third-party platforms. A major example is the MEME launch platform created by a certain community, which is built on the infrastructure of this platform.

2. Highly customizable: In addition, the platform further improves its launch framework by providing two different modes:

   • Fast Mode: Designed for standardized and rapid issuance, this mode allows users to launch tokens with minimal configuration, catering to casual or first-time creators.

   • Custom Mode: Supports custom parameters, including total token supply, the proportion of tokens allocated to the joint curve, and token lock settings. It is noteworthy that in Custom Mode, developers are entitled to receive 10% of the LP trading fees upon token graduation, providing a stronger incentive for the creation of high-quality projects.

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A third-party integration platform

According to the data, the platform facilitates the creation of over 12,000 Tokens daily, with the total number of issued Tokens exceeding 80,000. At its peak, the platform accounted for 29% of the daily market share.

platform comparison

The launch platform has not introduced any fundamentally new mechanisms and only has a slight advantage in its fee structure. However, on May 12, the previous dominant platform announced that it would share 50% of its revenue with Token creators, effectively offsetting the fee advantage of this platform. This strategic move has allowed the dominant platform's market share to rebound to over 80%, marking a significant reversal in the competitive landscape.

The launch platform has adopted a proactive strategy to promote third-party platforms in order to collectively weaken the market position of the dominant platform. Although this approach has put some revenue pressure on the dominant platform, due to the lack of meaningful product innovation, it is unlikely that the platform will challenge the dominant platform's position in the short term.

a social-driven platform

The platform is a SocialFi platform focused on the issuance of celebrity tokens. The project was announced on April 27, 2025. Upon release, it gained significant attention, with multiple well-known accounts sharing it. Since its launch, the platform has facilitated the issuance of over 24,000 tokens, with a daily issuance peak close to 5,000 and a maximum market share reaching 13.6%.

mechanism

The platform's Token launch adopts a socially-driven issuance model, allowing users to deploy Tokens on the blockchain simply by posting tweets in a specific format and specifying the Token name on social platforms. The entire process is automatically executed through backend services.

The platform uses a dynamic joint curve model, with initially high transaction fees aimed at preventing bots from sniping. As trading volume increases, the fees gradually decrease and stabilize at 2%. This mechanism promotes fair market participation and alleviates early manipulation.

Once the market capitalization of the Token exceeds $100,000, it will be automatically listed on a certain trading platform. Developers are incentivized by sharing 1% of the total trading fees (2%).

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The decline of an early platform

As numerous launch platforms emerge that replicate the dominant platform model, this platform stands out for introducing a more innovative launch mechanism. However, it is worth noting that this platform is not the first to adopt a social media-based token launch model. That honor belongs to an earlier platform that briefly gained popularity in 2024 and pioneered this approach.

The early platform is a project that allows users to launch tokens through tweets on social media. It employs dynamic joint curves and zero-cost creation, providing a novel and accessible model. However, despite early attention, the project quickly declined within a week. The main reasons for its brief existence can be summarized in two points:

• Lack of anti-sniping mechanism: The platform has not implemented effective anti-bot sniping measures. The delay before the contract address is released allows insiders to purchase low-cost tokens in advance, resulting in an unfair advantage.

• Lack of ecosystem and community support: The platform lacks a dedicated user community or broader ecosystem support.

The new platform has gained market recognition by addressing the core flaws of its predecessor. It is built on the foundation of early SocialFi platforms and benefits from ecosystem support. Additionally, the use of its dynamic joint curve helps mitigate bot sniping behavior during the early stages of Token trading, enhancing fairness and issuance integrity.

a new emerging platform

The platform is a MEME Token launch platform developed by a co-founder of a well-known trading platform.

mechanism

The platform integrates the core mechanisms of leading platforms and socially-driven platforms, providing two issuance methods: creating tokens directly through the platform or triggering on-chain deployment by posting tweets in a specific format on social media.

The platform's native Token is the foundation of its incentive system. Creators of active Tokens receive native Token airdrops daily, while holders are rewarded proportionally based on their Token holdings, encouraging long-term participation. In addition, users who stake native Tokens can participate in daily airdrops and share 60% of the platform's transaction fee revenue, thus establishing a multi-tiered reward structure.

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Reputation Pressure

Recently, the founder of the platform claimed to have served as an executive at a well-known exchange. However, the CEO of the exchange publicly refuted the existence of such a position and implied that the founder was dismissed due to allegations of insider trading. Although the matter remains unresolved, the controversy has had a significant impact on the platform: daily active users decreased by 56%, and the issuance of Tokens plummeted from 10,877 to 1,072—a drop of 90%. Consequently, market performance has become unstable, and the community's trust in the platform has significantly declined.

Platform Comparison

Although the dominant platform is still the leader in the MEME launch platform space, among new entrants, social-driven platforms have a relatively competitive advantage.

• Leading platform: The introduced profit-sharing mechanism for creators partially offsets the costs related to token issuance and migration. In addition, this mechanism provides stronger incentives for creators to launch and maintain higher-quality tokens.

• Certain launch platforms: While low issuance fees, low graduation standards, and zero migration costs may be attractive to creators, they also lower the entry barriers, leading to a proliferation of "scam" or "pump and dump" projects. This undermines the overall project quality. In the absence of core innovation.