The Blockchain loyalty platform TYB has completed a $11 million Series A financing round with participation from Coinbase Ventures.

On June 11, 【Block Rhythm】, the blockchain-based loyalty platform Try Your Best (TYB) completed a $11 million Series A financing, led by Offline Ventures and Strobe Ventures, with participation from Coinbase Ventures, Castle Island Ventures, and Unusual Ventures.

Consumers on TYB can participate in gamified challenges to win digital collectibles and hold blockchain-based loyalty profiles that track their interactions across different brands.

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