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From Circle to Frax Finance: The Next Dark Horse Under the GENIUS Act
Compilation: Vernacular Blockchain
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Key Points
1. What is the secret to the successful listing of Circle?
The Victory of the Stablecoin Industry 1.1
On June 5, 2025, Circle went public on the NYSE under the ticker "CRCL", with an IPO price of $31 per share, higher than the initially expected range of $27-28, raising approximately $1.1 billion in total. The opening price on the first day of trading was $69, and the closing price was $83. By August 25, the stock price had soared to about $135, making it an extremely successful IPO case.
The listing of Circle is not only a milestone for a company, but also marks the ability of crypto companies to enter the traditional financial market under the backdrop of the passage of the GENIUS Act, the relaxation of SEC regulations, and the Trump administration's friendly policies towards cryptocurrencies. The enthusiastic response to Circle in the public market further proves that the stablecoin infrastructure can thrive in the traditional financial sector.
This is not only a victory for Circle but also a success for the entire stablecoin industry.
1.2 Circle's vertical integration strategy
Source: Circle Circle is one of the largest stablecoin issuers in the world, with USDC pegged to the US dollar and EURC pegged to the Euro. Driven by the mission to build a new financial system based on the internet, Circle offers a range of products, including:
Through these products, Circle not only issues stablecoins but also builds a stablecoin infrastructure that is convenient for institutional and retail users, covering issuance, wallets, cross-chain bridges, L1 networks, account abstraction, and institutional solutions, demonstrating a vertically integrated product strategy.
From the user experience perspective, Circle's product suite has significant advantages. Imagine a business using Circle's products: instant minting and redemption of USDC through Circle Mint; convenient stablecoin features for users unfamiliar with Web3 through Circle Wallets, Paymaster, and CCTP; efficient USDC usage enabled by the Arc Blockchain; and transactions and settlements with financial institutions and enterprises through CPN. The core of stablecoins lies not in issuance but in practicality. Circle's vertical integration strategy has laid the foundation for the widespread adoption of stablecoins in the real world and on-chain ecosystems.
) 1.3 Why is Circle attracting so much attention?
Why can Circle attract the attention of both the blockchain industry and traditional financial markets at the same time? In addition to product advantages, the following factors are also crucial:
The current political environment in the United States provides an excellent stage for Circle's rise, while also laying the foundation for the rapid growth of the entire stablecoin industry.
( 1.4 The enthusiasm of South Korean investors
![])https://img-cdn.gateio.im/webp-social/moments-7cea93e87c3a37d072b47c939cdde1b3.webp###Interestingly, the craze for Circle has not only swept through the United States but also other countries. By June 2025, Circle(CRCL) became the most sought-after overseas stock among South Korean investors, with a net purchase amount exceeding $600 million, far surpassing the second-ranked Tesla 2X ETF( by 1.6 times), the third-ranked Coinbase( by 4 times), as well as Alphabet and Apple.
Why is Circle so popular in South Korea? In addition to the active participation of South Korean investors in U.S. stock trading, the deeper reason is that the interest in stablecoins in the South Korean market is rapidly increasing. In June 2025, the new President of South Korea, Lee, took office and announced support for the legalization of stablecoins, greatly stimulating market attention towards the stablecoin industry. Although South Korea has not fully realized the legalization of the won-backed stablecoin due to strict foreign exchange regulations, the conservative attitude of the central bank, and the small size of the short-term bond market, every time a company or institution applies for trademarks related to stablecoins, their stock prices soar, demonstrating that the stablecoin craze has expanded from the Blockchain industry to the general stock market.
2. Finding the next winner of the GENIUS bill
The successful listing of Circle has shifted the attention of enterprises and investors towards the stablecoin industry, looking for the next beneficiary under the GENIUS Act. Coinbase is often mentioned because Circle shares nearly half of its USDC reserve income with Coinbase. In the second quarter of 2025, Circle's reserve income was $634 million, of which $332.5 million was paid to Coinbase.
But apart from companies that indirectly benefit like Coinbase, are there any public companies that directly issue GENIUS Act compliant stablecoins like Circle? Unfortunately, there are no such companies in the US stock market at the moment. Paxos is the second largest stablecoin issuer in the US, but it is a private company.
) 2.2 On-chain Opportunities
Even if you can't find the next Circle in the stock market, there's no need to be disappointed. There are protocols on the blockchain that issue USD stablecoins in accordance with the GENIUS Act. Currently, there are two protocols dedicated to this: Ethena and Frax Finance.
![]###https://img-cdn.gateio.im/webp-social/moments-66fe65f605587b4a23ba1e28f653d608.webp###
Source: Ethena
Ethena: Ethena offers two stablecoins, USDe and USDtb. USDe does not comply with the GENIUS Act due to its reserves based on a delta-neutral strategy in the futures market, while the reserves of USDtb consist of the MMF fund BUIDL and stablecoins. In July 2025, the issuance of USDtb will be transferred from the British Virgin Islands to Anchorage Digital Bank to prepare for compliance with the GENIUS Act.
Frax Finance: Frax Finance issues the frxUSD stablecoin, with reserves consisting of USD MMFToken and US Treasury Fund Token. Founder Sam Kazemian is one of the key figures in drafting the GENIUS Act. In March 2025, he met with the bill's co-sponsor Senator Cynthia Lummis to provide advice on the bill, helping to establish the legal framework for the digital dollar. Frax Finance not only develops products but also actively participates in regulatory discussions, working with lawmakers to shape the regulatory framework, demonstrating a spirit of policy entrepreneurship. Due to the founder's personal involvement in the bill's drafting, Frax Finance's understanding of the GENIUS Act is unparalleled, and based on this, the frxUSD was designed.
3. frxUSD: The first GENIUS Act compliant stablecoin
![])https://img-cdn.gateio.im/webp-social/moments-f4259697dcf61317421c2373ab8d79ef.webp###Frax Finance's goal is not only to reliably issue stablecoins but also to build a scalable infrastructure that can be widely used. To this end, Frax has launched a "stablecoin operating system" that includes three core products:
The issuance of stablecoins is certainly important, but practicality is even more crucial. Frax Finance not only issues compliant frxUSD but also provides a user-friendly front end called FraxNet, along with the Fraxtal ecosystem specifically designed for frxUSD. In this structure, frxUSD acts as the currency, FraxNet plays the role of fintech and banking, while Fraxtal serves as the backend of the financial system, together forming the core engine of the frxUSD ecosystem.
In addition, Frax Finance also offers services such as Fraxswap( trading), Fraxlend( lending), and frxETH( Ethereum liquid staking protocol), creating a complete stablecoin and DeFi ecosystem.
( 3.2 frxUSD: The first GENIUS Act compliant stablecoin
![])https://img-cdn.gateio.im/webp-social/moments-e35c92d97dd89474e29783430f612f5c.webp###
Source: GovInfoFrax Finance founder Sam Kazemian participated in the drafting of the GENIUS Act, and the team thus has an in-depth understanding of the legislation. Based on this regulatory expertise, Frax Finance began issuing the regulatory-compliant frxUSD in February 2025. So, what exactly makes a stablecoin compliant with the GENIUS Act? Is frxUSD truly compliant?
The full text of the GENIUS Act is available online, and here is a summary of the key requirements:
( 3.2.1 Issuance Qualification
Only authorized issuers within the United States can issue stablecoins. Authorized issuers are divided into three categories: subsidiaries of banks or credit unions, OCC-approved institutions, and institutions approved by state financial regulatory agencies. Frax Finance, through the FIP-432 governance proposal, has transferred the issuance, reserve management, and compliance responsibilities of frxUSD to FRAX Inc., a company registered in Delaware, which is currently preparing to obtain stablecoin issuance licenses from the OCC or state financial regulatory agencies.
) 3.2.2 Reserve Requirements
The GENIUS Act requires that stablecoin reserves be fully backed 1:1, with reserve assets limited to the following highly liquid assets:
![]###https://img-cdn.gateio.im/webp-social/moments-dd84fc694a3fc05f1df77cc7401d2a79.webp###frxUSD's reserves are entirely composed of Tokenized assets, including:
The reserves of frxUSD are backed by over 100% collateral to meet the reserve requirements of the GENIUS Act, maintaining stable value.
( 3.2.3 Revenue Distribution
The GENIUS Act prohibits stablecoin issuers from paying interest to holders solely for holding or using stablecoins, to avoid confusion with deposit products. frxUSD complies with this regulation, and users holding frxUSD do not earn interest. However, users holding frxUSD on the FraxNet platform can earn stable returns generated by bonds. This does not violate the Act, as the returns are provided by FraxNet) operated by Frax Network Labs Inc., independently from the issuer###, and are not paid directly by the issuer. Similarly, Coinbase offers approximately 4.1% returns for USDC within the platform, and PayPal offers about 3.7% returns for PYUSD.
4. Frax Follows in Circle's Footsteps: Familiar Yet Unique
( 4.1 Currency: Issuance of Stablecoins
Circle and Frax Finance both issue stablecoins that comply with the GENIUS Act, with reserves consisting of cash, short-term government bonds, and repurchases to maintain stable value, serving as the monetary foundation for the next-generation financial system. The difference is that the interest income from the frxUSD reserves is used for FraxNet holders, team operations, and FRAXToken holders, creating a positive cycle within the ecosystem, while the interest income from USDC reserves belongs entirely to Circle.
) 4.2 Frontend: User Experience
Circle provides a user-friendly front end through Circle Mint, Circle Wallet, and Circle Gateway.
![]###https://img-cdn.gateio.im/webp-social/moments-749f07ef7acb0dbeebe378e3e5a6a8a4.webp###
Frax Finance's FraxNet also provides similar functionality:
FraxNet also plans to launch:
These plans aim to create a complete user interaction lifecycle, surpassing the experience of Circle Mint.
( 4.3 Backend: Blockchain infrastructure
An efficient backend is crucial for financial systems. In February 2024, Frax Finance launched the high-performance Blockchain Fraxtal optimized for frxUSD. Subsequently, Ethena's Converge, Tether's Stable and Plasma, and Circle's Arc were successively launched, demonstrating that Frax Finance is leading industry trends.
) 4.4 Stablecoin Trinity
![]###https://img-cdn.gateio.im/webp-social/moments-fe38c0dbd9732899c85c41c42fd8673a.webp###The three main elements of the modern financial system are currency, front-end, and back-end. In the future, the complex back-end will gradually shift to Blockchain, with stablecoins, front-end, and Blockchain networks becoming the core of blockchain-based financial systems. Frax Finance has built this "stablecoin trinity" through frxUSD, FraxNet, and Fraxtal, demonstrating a strategy of vertical integration.
5. Follow the North Star
Source: Frax Finance Since March 2025, Frax Finance has been preparing for the GENIUS Act upgrade through North Star, including renaming the original FRAX and FXSToken to frxUSD and FRAX, changing the gasToken of Fraxtal from frxETH to FRAX, and adjusting the Token incentive structure.
Frax Finance is entering a new chapter. From the founder's involvement in drafting the GENIUS Act, to achieving vertical integration through the stablecoin operating system, and finally to the comprehensive transformation brought by the North Star upgrade, Frax Finance is fully prepared for the future of the GENIUS Act.
Some believe that Frax Finance is imitating Circle, but the reality is quite the opposite. The launch of FraxNet and Fraxtal shows that Frax Finance is not just a follower, but a leader in setting the direction of the industry. Just as the North Star guides sailors, Frax Finance has upgraded to North Star, establishing a new benchmark for the industry, and will become a guiding light in the stablecoin sector in the future.
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