The loyalty Web3 platform TYB has raised $11 million in Series A funding and has attracted 2 million users.

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PANews reported on June 11 that it was reported that Outdoor Voices founder Ty Haney’s second start-up Try Your Best (TYB) completed an $11 million Series A financing, led by Offline Ventures and Strobe Ventures, a trading platform Ventures, Castle Island Ventures and Unusual Ventures and others. With a focus on building a Web3-driven consumer loyalty infrastructure, TYB has attracted 200 brands and 2 million users, with a focus on Gen Z women. Platform users can obtain on-chain collectibles and points by participating in tasks, and the stickiness and conversion rate of brand users have been significantly improved.

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