The Dark Side of the Moon launches Kimi's global ambassador recruitment program—how to apply? What official responses or benefits are there?

While Moonshot Aiming (Moonshot AI) distributed K3 globally, it also launched a “Kimi Global Ambassador Program” to find people to promote and drive local adoption. After all, open source is just the starting point—the real deciding factor in this open-source battle is whether it can truly be used.

(Background: Moonshot AI officially open-sourced “Kimi K3”! With outstanding programming ability, it reached #1 on Hugging Face in half an hour)

(Additional context: Moonshot AI Moonshot AI has completed its final fundraising before the IPO! Valuation is nearing $50 billion, with plans to list in Hong Kong as early as this year)

After Moonshot AI officially open-sourced Kimi K3 on the evening of the 27th, it yesterday re-launched the “Kimi Global Ambassador Program,” recruiting people across the world. Moonshot AI states on its official page that ambassadors must do three things:

2. Build local AI communities
3. Produce practical knowledge through tutorials and case-sharing
4. Bring community feedback back to the product side for co-creation.

The recruitment targets are divided into four categories: community leaders, technical creators, AI practitioners, and industry experts. The official poster says: “Every person who uses Kimi with care has their own moment to reach the moon.” The English slogan is “It takes a crew to land a moonshot.”

How to apply

For eligibility, the official is explicit that it does not require a follower count. The original text is: “We value real contributions, good ideas, and actual community impact more.” The specific requirements are: deeply use K3 in real projects, be willing to share your experience, and have influence in entrepreneurship or technical fields.

The process has only two steps: submit an online application, and if it fits, attend an interview. No information has been published on headcount, term length, or application deadline. In return, ambassadors can get priority access to test the new model, API credits, a direct feedback channel to the team, official exposure, and a global network of developer contacts.

Before the policy debate, first tie users down

The United States is currently debating whether to restrict China’s open-source models, with reports that OpenAI and Anthropic are lobbying the government to impose limits. NVIDIA CEO Jensen Huang publicly commented on July 21, hoping the government would not ban China’s AI models, saying: “These China-based models are very impressive. Excellent open-source models deserve to be used.”

On July 24, 25 U.S. tech companies and institutions, including Meta, Microsoft, and Palantir, jointly signed and released an open letter titled “Open Weights and America’s AI Leadership.”

On July 27, Jensen Huang again rallied more than 30 companies to form the “Open Security AI Alliance,” pushing the open-vs-closed debate from the public-opinion level into the organizational layer. While the policy is not yet in effect, Moonshot AI is already recruiting people worldwide to help embed the model into local communities. A technical ban can stop it on paper, but it’s not easy to uproot those who are already using it.