Posting Tips: Traffic actually varies by region and time of day


If you want your content to get more exposure, the posting time is very important
🇨🇳 China
Peak: 7:00 PM - 11:00 PM
Golden hours: 8:00 AM - 10:00 AM (after work, before bed)
🇵🇭🇮🇩🇻🇳 Southeast Asia
Peak: 6:00 PM - 10:00 PM
In some areas, traffic around midnight is still good (mostly mobile users)
🇪🇺 Europe
Peak: 7:00 PM - 11:00 PM
Second peak: 5:00 PM - 8:00 PM (active after work)
🇺🇸🇨🇦 North America
Peak: morning to afternoon
Best time: 10:00 AM - 2:00 PM or 1:00 PM - 4:00 PM
(East Coast EST is 3 hours ahead of West Coast PST)
Other regions for reference
🇧🇷 South America (Brazil, etc.)
Peak: 7:00 PM - 11:00 PM
High social media activity
🇮🇳 South Asia / India
Peak: noon + 8:00 PM - 11:00 PM
Mobile traffic dominates
For reference only
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