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Yesterday I was thinking about that 'switch' story of XRP that people keep commenting on. Brad Garlinghouse, Ripple's CEO, was very direct at the conference in Sydney: the community is waiting for a single big moment that suddenly changes everything, but the reality is quite different.
What he explained is that Ripple is not waiting for a single dramatic switch. In fact, they are turning on hundreds or even thousands of small switches over time. Each move may seem insignificant in isolation, but when you add everything up, the impact becomes exponential.
This makes a lot of sense if you follow what the company has been doing. Since 2023, they have spent 3 billion dollars on acquisitions trying to connect the traditional financial world with DeFi. It’s not a one-day move. It’s years of accumulated work.
The phrase 'flip the switch' has been around for a long time, actually. Back in January 2019, Garlinghouse spoke at Fortune that banks were ready to flip the switch and start using XRP through xRapid once testing was complete. The community took this idea and turned it into a belief that there would be a magical moment when XRP’s price would skyrocket out of nowhere.
But he was very clear in Sydney: there is no such single moment. What exists is steady progress. Garlinghouse even admitted that some things took longer than expected, but emphasized that they are seeing more and more of these small switches being activated, even if they don’t always draw immediate attention.
The interesting part is that he also linked this to the role of the community. According to him, supporters doing their job of spreading correct information, fighting FUD, and maintaining passion for the project—all of this counts as more switches being turned on.
For those following XRP and wanting to understand the price, this perspective changes a lot. It’s not about waiting for a single event that will revolutionize everything. It’s about recognizing that every step matters, every partnership, every integration. When you look back in a few years, you might not even identify the decisive moment because, in reality, it was years of steady movement that accumulated.
Garlinghouse also expressed optimism for 2026 and beyond, but made it clear that any major impact will be the result of a decade of work, not a single dramatic moment. It makes sense with Ripple’s strategy: focus on real adoption, institutional partnerships, integration into the traditional financial system. All of this takes time, but when it works, it really works.