Pi Network launches the .pi domain, but critics question its accessibility.

Pi Network has made significant strides in expanding its blockchain-based ecosystem by introducing .pi domain names.

Launching on Pi Day 2025, this initiative allows businesses, developers, and individuals in the Pi community to own personalized .pi domain names, facilitating easy access to Pi-based applications, stores, and services.

Pi Network launches .pi domain

This announcement marks an important milestone for Pi Network, while also launching PiFest 2025. In the latest video, Nicolas Kokkalis, Founder and Head of Technology at Pi, compared .pi domains with the traditional internet domain name system, highlighting their potential in shaping the digital landscape.

Kokkalis said:

Just as traditional domain names have shaped the internet, we know that .pi domains can change the way we connect, interact, and build in the digital space and beyond.

Kokkalis refers to them as an important layer of infrastructure in the Pi ecosystem. He adds that a .pi domain provides users with a unique digital address, enhancing their online presence in the network ecosystem.

These domains are only available through a blockchain-based auction. Users can bid using Pi Coin (PI) to own their unique digital address. The auction takes place from March 14, 2025, to June 28, 2025.

Kokkalis supplements:

The domain name auction gives everyone enough time to choose and bid for their ideal digital identity without worrying about others snatching it up quickly or having to pay a high price later.

Despite the excitement, some community members have expressed concerns about the practical application of these domains, particularly the limited accessibility outside of the Pi ecosystem.

The .pi domain names operate entirely within Pi's blockchain environment. Therefore, they cannot be accessed directly through regular browsers. Users must rely on the Pi Browser or access it through the "pinet.com" extension.

A user wrote on Reddit:

.pi domain names seem to resemble a user address/account on a closed LAN/intranet. This raises numerous concerning questions such as administration, security, access gateways, routing, encryption, packet tracking, legal monitoring, rights and consumer protection, autonomy, and many other issues.

Another major concern is the lack of regulatory oversight, as the core team has full control over the domains. Additionally, the auction of Google.pi for 2050 PI has raised concerns about branding and copyright.

On the other hand, many users have shown strong support for this initiative. They believe that these domains could have significant value in the future, much like .com domains did.

A user wrote on X:

Currently, most people do not see the full value of a .Pi domain, just like how people overlooked .com domains and other domains in the early days of the internet. Time goes on, and those who owned their domains early are now sitting on digital gold.

Users also believe that this move could promote the adoption of PI if companies are forced to use this currency to own them.

Another user wrote on Reddit:

This is a genius marketing strategy. Companies will rush to buy their brand domain names and join the Pi Network community, which will lead to a new technological revolution and the beginning of the official adoption of blockchain technology.

Although this initiative has generated mixed reactions, it has not yet translated into a positive price increase for PI.

In the past 24 hours, PI has decreased by 7.1%, trading at 1.41 USD at the time of writing. In the past 14 days, this coin has decreased by 16.7%.

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