🎉 The #CandyDrop Futures Challenge is live — join now to share a 6 BTC prize pool!
📢 Post your futures trading experience on Gate Square with the event hashtag — $25 × 20 rewards are waiting!
🎁 $500 in futures trial vouchers up for grabs — 20 standout posts will win!
📅 Event Period: August 1, 2025, 15:00 – August 15, 2025, 19:00 (UTC+8)
👉 Event Link: https://www.gate.com/candy-drop/detail/BTC-98
Dare to trade. Dare to win.
The Transformation of the NFT Market: The Return of Stars and the Rise of Communities
NFT Market Rebound: Stars Return and Community Transformation
In 2021, the NFT market reached a frenzied peak driven by the star effect. Today, some figures who once led the trend are returning, bringing new stories and investment directions to this field. Meanwhile, the trading volume of the NFT market is on the rise, and the number of buyers is also increasing. Is this apparent recovery a true arrival of spring, or merely an illusion in the winter?
Structural Changes in the NFT Market
The market data presents a contradictory state. In the long term, expectations remain optimistic, with authoritative institutions predicting that this year's market size will exceed several hundred billion dollars. However, the short-term reality is not optimistic. A report from a certain data platform shows that NFT transaction volume fell nearly 29% quarter-on-quarter in the second quarter of this year.
Interestingly, this apparent pullback did not trigger market panic, but rather revealed a structural shift. Data shows that although the total NFT trading volume in the second quarter decreased due to a reduction in high-priced collectibles, the number of transactions surged by 78% from approximately 7.02 million to 12.5 million, and the number of unique buyers also significantly increased by 44% from 651,000 to 936,000.
This set of data on "price drop and volume increase" reflects the deep changes the market is undergoing. NFT is gradually shifting from a high-priced speculative game for a few to a broader "process of popularization." Some analysis suggests that despite the decline in trading volume, the increase in the number of sales and the decrease in average transaction value indicate that market participation is becoming more widespread, and the driving force behind transactions is shifting from pure speculative hype to practicality and community consensus.
Star Return: New Stories and Investments
From Jay Chou's concept PhantaBear to Yu Wenle's ZombieClub, and then to Yi Nengjing's Theirsverse, these once highly sought-after projects have now seen their floor prices drop by over 98% from their peak, almost nearing zero. Behind these cold numbers are countless investors who are still silently bearing the losses.
Review the development history of this market:
2021 was a golden era where dreamers and speculators danced together. Bitcoin surged to an all-time high of $69,000, and NFTs jumped from niche collectibles to a global topic.
In 2022, the market faced a winter. Under the impact of multiple adverse factors, Bitcoin fell below $20,000, and the total market value of cryptocurrencies halved to $1 trillion. Several NFT projects launched by celebrities collapsed in the wave of the bear market.
By 2025, we will see the return of familiar faces and the entry of new forces. Some celebrities have completed their identity transformation, shifting from NFT holders to high-leverage cryptocurrency traders. At the same time, some stars who had previously exited have quietly made their return. Additionally, legendary businessmen are entering the Web3 space with substantial capital, claiming to invest heavily in creating new NFT projects.
Everything seems to have returned to the scene of 2021, with celebrities back in place and the market buzzing. But this time, beneath the heat, there is less blind enthusiasm and more rationality.
The Transformation of the Community: From Followers to Value "Judges"
In the NFT market of 2025, the community will no longer be mere participants, but will transform into real "judges."
On the surface, the data looks optimistic: NFT trading volume is steadily rising, and the prices of several well-known projects continue to climb. However, this time, the community's reaction is unusually calm.
A community member bluntly stated: "The NFT craze of 2021 will not be replicated; the entry threshold has significantly increased, and investors value practicality and community value more." This statement reveals the truth of the NFT market in 2025, where after the speculative bubble has receded, the return to value becomes the main theme.
Another community member predicted: "In 2025, a top NFT project may no longer exist, and we will see several NFT projects with floor prices above 50 ETH; this year will be a year of repricing and actual value."
In the NFT world of 2025, the surface is bustling, but in reality, it is calm. From speculation to consensus, from frenzy to rationality, this deep shift in the NFT market is a redefinition of value.