Rocket reengineers the Launchpad ecosystem logic, empowering the creation of Web3 risk-resistant projects throughout the entire lifecycle.

In the fluctuating cycles of the Web3 market, bear markets have always been the "touchstone" for projects—those relying on traditional Launchpad services such as community building, exchange listings, initial token offerings (IDO) support, and basic technology integration often find themselves in a predicament of "going live and then falling silent" due to a lack of continuous empowerment. When the market enters a winter and users return to rationality, these scattered "point services" become increasingly inadequate to support projects in resisting risks and achieving long-term development.

In this context, the Rocket decentralized Launchpad, deeply incubated by M3 DAO, is built around the core concepts of "full track incubation" and "ecological synergy," creating a "full-cycle, multi-dimensional" empowerment system. It not only covers the basic services of a traditional Launchpad but also focuses on cultivating risk resistance during bear markets. Through five core strategies, it collaborates with project parties to engage in a "protracted battle," helping projects solidify their ecological foundations during the market winter, becoming a rare "resilient" Web3 incubation platform in bear markets.

Strategy 1: Customized Product Bundles - From "Startup Support" to "Ecosystem Infrastructure", Building a Solid Technical and Compliance Foundation for Bear Markets

Traditional Launchpad technical services often remain at the level of "providing smart contract templates" and "basic security checks," making it difficult to meet users' higher demands for "security and compliance" during bear markets. Rocket, on the other hand, focuses on "one-stop incubation services" and creates customized solutions that integrate "technology + compliance + scenarios" for core tracks such as DeFi, GameFi, and RWA, building a solid risk resistance barrier for projects.

For DeFi projects, Rocket not only integrates smart contract templates and multiple rounds of code auditing (such as completing full-process security testing with professional auditing agencies) but also innovatively provides a "dynamic parameter optimization" service—assisting projects in real-time adjustments of collateral rates and liquidation thresholds based on changes in market liquidity during bear markets, effectively avoiding systemic risks caused by market fluctuations; for GameFi projects, in addition to developing NFT tools for character props, it collaborates with ecological partners such as the MetaMars metaverse scene to expand the "gaming experience + asset preservation" dual scenario, significantly reducing the probability of user loss due to bear market sentiments; for RWA projects, it strictly follows the industry's "compliance trend," working with professional institutions to complete ownership verification and local compliance filing for real assets (such as real estate and green energy assets), while also building a real-time off-chain data mapping system, making asset value clear and traceable, thus becoming a "stable-type" ecological target preferred by users in bear markets.

Strategy Two: Building Multidimensional Liquidity - From "Initial Blood Supply" to "Cyclic Blood Production", Breaking the Liquidity Dilemma in Bear Markets

In a bear market, the market capital contracts, and the traditional Launchpad can only provide "initial liquidity pool construction" services, which often leads to projects falling into the predicament of "low trading activity and depressed prices" after launch. Rocket, on the other hand, focuses on "liquidity and growth services" and builds a liquidity ecosystem through "layered incentives + cross-project integration," allowing funds to circulate efficiently within the ecosystem and calmly withstand external market fluctuations.

On one hand, Rocket designs a "dedicated incentive system": users provide liquidity for projects, and in addition to regular project tokens and the platform's native RKT rewards, they can unlock "guaranteed rights"—which include priority participation in subsequent quality project IDOs, enjoying platform fee reductions, and even receiving temporary liquidity support through the Rocket ecological fund in times of liquidity crises, thereby providing a "safety net" for project liquidity; on the other hand, Rocket breaks down funding barriers within its ecosystem: DeFi project's liquidity pools can provide trading support for RWA tokens, and the stable income from RWA assets (such as real estate rent and green energy dividends) can attract capital inflow into DeFi wealth management scenarios, forming a closed loop of "stable assets - liquidity - user retention". This "internal circulation" model allows projects to maintain liquidity relying on internal ecological resources even when external funds are scarce during bear markets, avoiding chain risks caused by capital flight.

Strategy 3: In-depth Community Operations - From "User Gathering" to "Value Co-creation", Activating the Self-driving Force of the Bear Market Community

Traditional Launchpad community operations often attract users through "airdrop incentives and short-term activities," lacking long-term value connections. In the context of a bear market where market confidence is low and user participation willingness has sharply decreased, such shallow operations can easily lead the community into the dilemma of "silence after the event ends," making it difficult to become a support force for projects to resist risks.

Rocket relies on its "community cultivation and education" system, combined with a user base of millions covering over 60 countries and regions worldwide, to create a community operation model driven by "cognitive deepening + value co-creation". This approach transforms a loose user group into a "core moat" that can withstand bear markets for the project. In terms of cognitive cultivation, Rocket has launched the "Rocket Business School" series of customized content, breaking down core Web3 track knowledge in multiple languages including English, Chinese, and Spanish. It explains bear market "collateral dynamic adjustment" strategies for DeFi project users and educates RWA project users on the "asset rights confirmation process". Through joint AMAs with "project parties + industry experts" and online practical training camps, it helps users shift away from short-term speculative thinking and build long-term trust in the projects. In terms of value co-creation, Rocket constructs a content ecosystem based on "KOL leadership +全民参与": selecting quality KOLs deeply engaged in DeFi, GameFi, RWA, etc., and providing them with "project deep-dive material packages" (including technical architecture diagrams, ecological progress data) to support their creation of professional content such as "project ecological breakdown" and "bear market survival guides", promoting it through a global cooperative media matrix. At the same time, it initiates the "community content co-creation program", encouraging ordinary users to create original content such as graphic guides, short video interpretations, and ecological optimization proposals around project scenarios. High-quality works can receive RKT token rewards and priority participation rights in project IDOs, transforming users from "passive participants" to "active builders".

Strategy Four: Global Market Matrix - From "Single Promotion" to "Brand Resilience", Conveying Trust Signals in a Bear Market

Market confidence is weak during a bear market, and traditional Launchpads rely on a superficial publicity model of "press releases flooding the screen," which is difficult to impress rational returning users. Rocket focuses on "marketing promotion services" as its core, shaping a "stable and trustworthy" brand image for projects through a three-dimensional strategy of "authoritative endorsement + value transmission + precise reach," attracting attention from long-term funds. Rocket has established "in-depth content cooperation" with leading media such as CoinDesk and Jinse Finance, not only regularly publishing project progress but also innovatively launching a series of "sustainable ecosystem interviews"—inviting project representatives to explain to the market their "specific strategies for coping with volatility" and "long-term development plans for the ecosystem," conveying a firm determination to resist risks. At the same time, it actively organizes project participation in Web3 compliance forums in places like Hong Kong and Singapore, relying on the core label of "compliance" to strengthen user trust.

Strategy Five: Comprehensive Resource Ecosystem Integration - Building a Bear Market Protection Barrier with an Elite Team as the Foundation, Gathering Diverse Resources

Traditional Launchpad resources tend to remain at the "one-time connection" level, such as simply introducing investment institutions and exchange resources. During a bear market, the deteriorating market environment makes such loose collaborations prone to interruption, failing to provide continuous support for projects. The reason Rocket can help projects navigate the difficulties of a bear market lies in the fact that it has assembled a global Web3 elite team behind it—members include DeFi operation experts who have experienced multiple market cycles, risk control talents with traditional financial backgrounds, and professional forces deeply engaged in cross-chain technology and ecological collaboration.

It is precisely thanks to such a sophisticated and experienced team that Rocket not only integrates "technology, capital, and channels" across all dimensions of resources but also continuously expands its ecological landscape and strengthens its resource pool: in the past two months, Rocket has completed over 20 market collaborations with projects within the M3 DAO ecosystem, attracting millions of audience attention — for example, partnering with the AI-driven InsightGenesis to create a Web3 intelligent insight tool that provides data empowerment for projects; collaborating with Enterise, which focuses on the integration of decentralized technology, to accelerate the landing of Web3 narratives and assist project technical scenario expansion; and co-building early crypto ecological intelligent infrastructure with Euler to solidify the underlying support for the project. These collaborations not only keep the community's enthusiasm rising but also open up a "track exploration journey" for users, from the cross-border integration of AI and Web3 to the practical implementation of decentralized technology, each collaboration is broadening the ecological boundaries.

Internally, Rocket deeply collaborates with M3 DAO to activate its over 200,000 active users to build a "highly sticky user pool" for precise traffic diversion for incubated projects; externally, it closely partners with strategic allies such as VooPay for payment infrastructure to open up efficient exchange channels for "tokens - fiat - stablecoins," effectively reducing user transaction costs. From resource expansion brought by ecological interconnection to the dual guarantee of user pools and funding channels, Rocket, based on team strength, constructs a comprehensive resource network that not only broadens the growth boundaries for projects but also strengthens the risk resistance line during bear markets.

Bear Market Breaker: Rocket Redefines Launchpad Value, Leading a New Direction for Web3 Counter-Cyclical Ecology

Traditional Launchpads can help projects launch quickly in a bull market with basic services such as "building communities and connecting exchanges," but as we enter a bear market, their limitations in offering "spot services" become glaringly apparent, making it impossible to support the long-term survival of projects. Rocket, on the other hand, centers around the core concept of "full-cycle empowerment" and upgrades traditional "single incubation" into "full-dimensional ecological cultivation" through five major strategies. From technical compliance, liquidity building, community operation, brand trust to resource integration, it helps projects build "bear market risk resistance capability" in a multi-dimensional way.

In the future, as more projects achieve "stable survival in bear markets and explosive growth in bull markets" under the empowerment of Rocket, Rocket will not only become the "anti-cyclical benchmark" in the Web3 incubation field but will also drive the industry to shift from "short-term speculation-driven" to "long-term ecological value-driven," injecting lasting momentum for the healthy and sustainable development of the Web3 market.

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