Mexico-listed real estate firm Grupo Murano plans to adopt Bitcoin as a core strategic asset, with an initial investment of $1 billion and a goal to build a $10 billion BTC treasury within five years.



CEO Elías Sacal said the company is converting properties into BTC holdings through refinancing and sale-leasebacks, and will deploy Bitcoin ATMs and enable BTC payments at its hotels.
Around 70–80% of its capital will be allocated to Bitcoin.
BTC1.86%
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