Keming Foods: realizará una revisión de cumplimiento sobre el uso actual de todas las marcas registradas y las marcas distintivas

People’s Financial News, April 8th — Kemin Foods (002661) on April 8th stated on the interactive platform that the use of the words “hand-rolled” in the product name is due to the fact that the product is produced through a specific machine process, restoring the traditional chewy, smooth, and non-sticky classic texture of handmade noodles, and does not mean that the production process of the product is handmade. Moreover, the packaging of the product features a transparent window design, allowing general consumers to identify that the noodles are produced industrially based on the appearance, preventing consumers from misunderstanding the manufacturing process. Currently, the company has organized relevant departments such as legal and marketing to conduct a systematic compliance review of all registered trademarks and logos in use. For trademarks and product names that may cause consumer confusion or misunderstanding identified during the review, the company will take proactive measures such as standardizing the use of labels and optimizing packaging design to eliminate consumer misconceptions. In the future, the company will upgrade the pre-approval compliance review standards for trademark registration and product naming to prevent similar issues from occurring at the source. Additionally, a regular market feedback collection mechanism will be established to listen to consumer opinions in a timely manner and continuously optimize product labels and promotional content.