Prezzo MEITUAN 03690.HK

Meituan’s mission is to “help people eat better, live better.” As a leading e-commerce platform for life services in China, the company operates well-known apps such as Meituan, Dianping, and Meituan Waimai, covering more than 200 categories including dining, food delivery, ride-hailing, bike-sharing, hotel and travel, movies, and leisure entertainment. Its business spans over 2,800 counties, cities, and districts across the country. In the twelve months ending June 30, 2020, Meituan’s annual active transaction users reached 460 million, and the platform had a total of 6.3 million active merchants. On September 20, 2018, Meituan Dianping (stock code: 3690.HK) was officially listed on the Hong Kong Stock Exchange. Currently, Meituan’s strategy focuses on “Food + Platform,” centering on “eating” to build a multi-level technology service platform for the life services industry, from demand side to supply side. At the same time, Meituan is committed to building itself into a social enterprise, working closely with government and party departments, universities and research institutes, mainstream media, public welfare organizations, and ecosystem partners to build a smart city and create a better life together. **Helping people eat better, live better** As a one-stop platform for eating, drinking, travel, shopping, and entertainment, Meituan’s value creation goes beyond helping people eat better. It also aims to bring more value to people’s lives, improving every aspect of their daily lives, including travel. **Eat Better** Eating better is a universal need. Therefore, Meituan’s ultimate goal is to help consumers eat well. Not only does it cover the needs of hundreds of millions of people in breadth, but it also strives to help everyone eat more deliciously, conveniently, and healthily in the long term. That is why dining is our top priority. Meituan will deepen and expand its strategic layout in the catering industry, serving it comprehensively from multiple angles, including marketing, delivery, IT systems, and supply chains. **Live Better** Consumers need to eat, watch movies, travel, stay in hotels, get haircuts, and access a variety of life services. Meituan will create value for users and merchants in more consumption scenarios, fulfilling our corporate mission: to help people eat better, live better. **Meituan Values** We believe that some simple and fundamental principles attract like-minded people to accomplish ordinary yet great things together. These are our values. **Customer Centricity** Customer needs are the most important input for all company strategies and actions. By helping customers solve problems and creating value, the company has a reason to exist. **Integrity and Honesty** Ethical business conduct is the foundation of the company’s sustainable development. When faced with principled issues, we prefer to sacrifice short-term gains in exchange for long-term success. “Both ability and moral integrity, with moral integrity first” is also the guiding principle for selecting and appointing company cadres. **Win-Win Cooperation** Compared to most internet companies, our business is complex and diverse, with many process links. Only through efficient collaboration among platforms, business lines, online and offline teams, and ecosystem partners can we serve our customers well. **Pursuit of Excellence** Our business requires us to win customer reputation through continuous improvement and outstanding service. The low-margin nature of the industry demands that we pursue process improvement and efficiency optimization to the extreme, building a cost leadership competitive moat. All of this must be supported by our meticulously crafted products and technologies. The industry we are in changes rapidly, requiring us to be a learning organization that continuously evolves. It also requires each of us to keep learning, growing, and surpassing ourselves.