【Blockchain Rhythm】The days of the GameFi track in 2025 are indeed tough. This year, funding rounds have plummeted by over 55% year-on-year, and many highly anticipated projects have performed poorly after launch, with overall market enthusiasm noticeably waning. However, from a different perspective, things are not that simple.
The most interesting phenomenon is that Web2.5 games are quietly emerging. These games treat blockchain purely as infrastructure, often skipping the token aspect altogether, and instead focus heavily on real revenue and user experience. Teams like Fumb Games, Mythical Games, as well as studios like Wemade / Wemix, are still steadily generating substantial income. They each have their own strategies—some use blockchain to improve profit margins, some to enhance user stickiness, and others to explore new monetization channels. These are all tangible business values.
Looking further at native Web3