Perplexity's shift to AI agents leads to a 50% surge in revenue—reported by The Financial Times of the UK

LootboxPhobia · 2026-04-08T05:24:51+00:00

Perplexity is transitioning into an AI agent, with revenue increasing by 50% in one month to reach $450 million in annual recurring revenue. The company has over 100 million monthly active users, and its business model is subscription-based, attracting numerous investors.

LootboxPhobia

2026-04-08 05:24:51

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Investing.com – Per a report by the British Financial Times on Wednesday, as the startup accelerates its shift from search tools to AI agents, Perplexity’s revenue grew by 50% within one month.

Per a report by the Financial Times, after launching new agent tools and moving to a usage-based pricing model, Perplexity’s estimated annual recurring revenue rose in March to more than $450 million.

Perplexity is promoting AI agents that can carry out tasks on behalf of users, while companies across the entire sector are trying pricing models to reflect the higher costs of running these agents.

Per a report by the Financial Times, the startup’s search and agent tools have more than 100 million monthly active users, including tens of thousands of business customers. The company makes money through consumer and enterprise subscriptions, with tiers ranging from $20 to $200 per month.

Its investors include Nvidia, SoftBank Vision Fund 2, venture capital firm New Enterprise Associates and IVP, as well as Amazon founder Jeff Bezos and Yang LeCun, former chief AI scientist at Meta Platforms.

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