Recently, I’ve been trying out various pink shampoos, and I realized that there are bigger differences between products than I expected. Especially in how the color develops and the foam lather.



The first surprise was 多田のカラーシャンプー ピンク. It turns a vivid pink even after just one minute of application, making it very convenient for busy mornings. The foam is fine and gentle on damaged hair. It also seems to contain plenty of repair ingredients, so you can maintain your color while caring for your hair—that’s a plus.

Clue’s &be C.Pink has a really beautiful tint. It effectively preserves warm-toned colors. However, the scent is quite strong, so it might not be for everyone. MOUTON’s ネオピンクシャンプー also provides good color development and feels great to use. Using it multiple times deepens the color, which makes it easy to adjust to your preferred shade.

CALABOMB’s カラボムシャンプー results in a vivid pink, but it doesn’t contain much damage-care ingredients, so a separate treatment is necessary. Piacellabo’s フォーミュレイト イロプラス offers good value, with a nice balance of foam lather and color development.

Happiness’s ルコ and ホーユー’s SOMARCA also provide consistent color results. ホーユー’s formula is designed to prevent staining nails, so it might be better suited for frequent use.

If you’re choosing a pink shampoo, it’s best to consider not only how the color develops but also how rich the repair ingredients are. If you want to keep your color while caring for your hair, check the ingredient list carefully. For bleached hair, it’s especially helpful to try multiple applications to see how the color changes over time.
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