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Brokerage App Latest Monthly Active Users Decline MoM, Intensifying Margin Trading Business to Seek Growth
Gelonghui March 18 | According to Securities Daily, the monthly active user data of brokerage apps is an important indicator of investors’ willingness to enter the market and user stickiness for brokerages. According to the latest data from Analysys Qianfan, in February, the number of monthly active users of securities apps reached 170 million. Although affected by factors such as the Spring Festival holiday, it decreased by 7.52% month-on-month, but still achieved a steady 2.62% year-on-year growth. Based on recent updates and iterations of brokerage apps, many brokerages are actively expanding their margin trading services to develop potential clients and seize market opportunities.