How high could Bitcoin go by 2030? ARK Invest just laid out three scenarios. On the bullish end, they're eyeing $2.4 million per BTC—that's the optimistic bet on mainstream adoption and store-of-value dynamics. The base case? $1.2 million, which assumes steady institutional and retail participation over the decade. Then there's the bear case sitting at $500k, accounting for regulatory headwinds or market disruptions. These projections reflect different assumptions about adoption curves, macroeconomic conditions, and Bitcoin's role in the broader financial system. Whether you're building a long-term conviction or just curious about the range of outcomes, these three price targets give a sense of the wide dispersion in professional forecasts.