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Kalshi Partners With FOX to Bring Prediction Market Data to News Broadcasts
TLDR
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Kalshi and FOX Corp have announced a partnership that will bring prediction market data into FOX’s news and streaming platforms. The deal was confirmed on April 7, 2026.
Under the agreement, Kalshi’s forecast data will appear across FOX News Channel, FOX Business Network, FOX Weather, and the FOX One streaming platform. The integration is sponsored by Kalshi.
Kalshi will work directly with FOX production teams to support real-time data visualization. This means viewers will see live probability updates during broadcasts.
The data will cover a range of topics. These include political events, economic indicators, weather, and cultural developments.
Prediction markets let users trade on the likelihood of future events. They gained widespread attention following the 2024 U.S. presidential election.
Kalshi says around 70% of its monthly visitors come to view forecasts rather than to trade. Only 30% of users are active traders.
This user behavior helped drive the FOX partnership. Integrating forecast data into news broadcasts puts it where audiences already are.
Kalshi’s Growing Media Presence
This is not Kalshi’s first major media deal. The company has previously partnered with both CNBC and CNN to supply forecast data.
The FOX deal extends that strategy to a wider audience. Kalshi has stated that its data supports newsroom decision-making across multiple sectors.
The Federal Reserve has described Kalshi’s data as valuable for policymakers and researchers. Politicians have also publicly referenced their “Kalshi odds,” though they are not permitted to trade on those outcomes.
Legal Battles Continue
The partnership comes during an active period of legal disputes for Kalshi. The Commodity Futures Trading Commission has taken legal action against Arizona, Connecticut, and Illinois over state-level restrictions on prediction markets.
Kalshi recently won an appeal against New Jersey. The CFTC argues it holds exclusive federal authority over event-based contracts classified as swaps.
However, a Nevada judge recently extended a ban on certain Kalshi contracts that lack a gaming license. The ruling reflects ongoing disagreement about whether these products fall under federal or state jurisdiction.
Kalshi continues to expand its data distribution despite these challenges. The FOX integration is its most recent step in that direction.
The deal covers FOX’s television, digital, and streaming platforms, giving Kalshi its broadest media reach to date.
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