Huya: Total revenue in 2025 is expected to grow by 7% year-over-year to 6.5 billion yuan

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China Securities Journal, China Securities Network News (Reporter Yang Ziyan) On March 17, Huya Inc. announced its financial report for the fourth quarter and the full year of 2025. The report shows that in the fourth quarter of 2025, Huya’s total revenue reached 1.74 billion yuan, hitting a nearly 10-quarter high, with a year-on-year growth rate increasing to 16.2%. Among them, game-related services, advertising, and other revenues grew by 59.4% year-on-year to 590 million yuan; live streaming revenue reached 1.15 billion yuan. In terms of user data, Huya’s total MAU remained stable in this quarter, reaching 160 million. For the full year, Huya’s total revenue increased by 7% year-on-year to 6.5 billion yuan; under non-GAAP, the net profit attributable to Huya was 99.5 million yuan.

At the same time, Huya announced the distribution of cash dividends and reported on its stock repurchase progress. Based on Huya’s “2025-2027 Dividend Plan,” the company will distribute a total of approximately 31 million dollars as the “2026 Cash Dividend,” with a dividend of 0.135 dollars per share of common stock or per ADS (American Depositary Share). Regarding the stock repurchase, under the repurchase plan of up to 100 million dollars launched by Huya in August 2023, as of the end of December 2025, the company has repurchased Huya shares worth 75.5 million dollars.

Huya’s Co-CEO Huang Junhong stated: “In 2025, Huya has made positive progress in its transformation into a comprehensive gaming ecosystem service provider. The total revenue for the year was 6.5 billion yuan, a year-on-year increase of 7%, with the year-on-year growth rate of total revenue in the fourth quarter accelerating. This performance is mainly due to the company’s continuous promotion of diversified business development, with game-related services, advertising, and other revenues increasing by 59.4% year-on-year, accounting for more than 30% of total revenue for two consecutive quarters.”

The mobile game “Goose Goose Duck” issued by Huya will officially launch in the domestic market in January 2026, with new users exceeding 5 million within 24 hours and surpassing 10 million within 6 days, with user retention exceeding expectations. Huang Junhong stated: “The success of ‘Goose Goose Duck’ strongly validates our distribution strategy of content creation and content marketing leading the channel, and lays the foundation for Huya to further deepen its layout in the gaming ecosystem.”

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