SU7 New Orders Exceed Expectations, New Users Account for Majority

SighingCashier · 2026-03-25T18:50:19+00:00

Xiaomi's automotive business is performing well, with operating profits reaching 900 million yuan last year. The company expects to deliver 550,000 vehicles this year, representing 37% growth. The next-generation SU7 has exceeded order expectations, with the majority coming from new customers.

SighingCashier

2026-03-25 18:50:19

Abstract generation in progress

March 25, 2026

New SU7 orders exceed expectations, with most new users

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Xiaomi (01810) automotive business performance is impressive, turning profitable last year with a revenue of 900 million yuan (RMB). Although CEO Lu Weibing stated during the earnings call yesterday that there might be some pressure on the automotive business this year, Xiaomi maintains its delivery target of 550,000 vehicles, representing a 37% increase compared to last year. Target delivery of 550,000 units this year Xiaomi released the new generation SU7 this month, available in Standard, Pro, and Max versions, …

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