Western Digital Corporation (WDC) to Relaunch G-DRIVE Brand

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Western Digital Corporation (WDC) is relaunching its G-DRIVE brand to consolidate its high-end external storage drives for content creators under a single umbrella, replacing the SanDisk logo with “G.” This strategic move follows the company’s 2025 split into a pure-play HDD company. The initial G-DRIVE product lineup includes several drives, and Wall Street analysts like Aaron Rakers and Amit Daryanani have reiterated “Buy” ratings with increased price targets, projecting over 19% upside.

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