2025-12-31 04:28:51

There's an interesting change—Prenetics, the publicly listed nutritional supplement company supported by a well-known basketball star, recently announced that it is stopping its Bitcoin reserve plan.

Here's what happened: just three months ago, the company completed a $48 million financing round, explicitly stating its goal to build a crypto asset treasury strategy. The list of investors was quite impressive, including institutional investors and well-known figures in the industry. But then they suddenly changed their tune, deciding to refocus on their core business.

Data shows that they still hold over $70 million in cash and equivalents on their books, along with 510 Bitcoins. They say it's a strategic adjustment, but this shift is indeed a bit surprising—going from actively building a crypto asset treasury to suddenly hitting the brakes in less than three months.

This case is quite worth pondering, as it shows that even leading companies can adjust their strategic direction on crypto assets based on market conditions and their own business needs. For companies looking to enter digital assets, it also reveals that the considerations involved are quite complex.

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ForkTongue

· 01-01 08:15

In just three months, the tone has changed again. This kind of flip-flopping is truly impressive. That's why I never believe in a company's "long-term strategy." They talk a big game, but then switch to a different narrative. They hyped up fundraising loudly, and now they want to return to their core business. I'm really impressed. But they still hold 510 Bitcoins. Is this really just a "strategic adjustment" or are they just chicken? They have no clear plan. The relationship between companies and crypto has always been about reading the market's mood. Honestly, this is true business decision-making. Much more honest than those who keep shouting hodl all day.

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¯\_(ツ)_/¯

· 2025-12-31 23:05

Three months to change your tune, and this turnaround is really impressive. The financing party must be quite embarrassed. Where is the promised treasury strategy? This is called picking and choosing as you go. Holding onto 510 coins, it really feels like riding a donkey while looking for a horse. This is what is called a strategic adjustment; I think it was just a lesson learned from reality. Public companies with money and leisure also have to lower their heads and do their core business, it's hilarious. What is the financing party thinking? Or is this just the normal capital game? It seems that building a crypto treasury isn't something every company can do; the threshold is quite high.

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DataChief

· 2025-12-31 04:58

Changing your stance in three months—that's what you call Schrödinger's crypto asset strategy.

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airdrop_whisperer

· 2025-12-31 04:51

Haha, changing your tune in just three months, that move is indeed brilliant. --- It's the same old story of changing faces after funding, tired of this routine in the circle. --- Holding 510 Bitcoins, saying they’re giving up but not really giving up. --- Core business vs. crypto assets, who is the true love after all? --- I just want to ask why the funders didn't see this as a trap. --- In a bull market, they boast about understanding coins; in a bear market, they immediately pretend to be outsiders—typical. --- Still holding 510 BTC while having 70 million in cash, is that called stopping? --- Nutritional supplement companies playing in crypto are already ridiculous; now they’ve come to terms with reality. --- Raising 48 million, then changing their mind after three months—how frustrated must the investors be? --- Basically, it’s all about storytelling during fundraising; once funded, they shift the blame.

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MevHunter

· 2025-12-31 04:34

Three months to change the tune, this is the company's true attitude towards the chain, right? What happened to the promised long-term strategic approach?

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