On May 22, 2010, programmer Laszlo Hanyecz posted on a Bitcoin forum, stating that he was willing to exchange 10,000 Bitcoins for two pizzas. Eventually, someone responded to his request and ordered two pizzas to be delivered to his house via phone. The transaction was completed, and these two pizzas became the first real-world goods purchased with Bitcoin in history.

The first "price anchor" of Bitcoin
Until the transaction is completed, Bitcoin exists only in the computers of geeks, and it is a new type of digital currency, an experimental peer-to-peer electronic cash system. It has no real circulating value, and even its creator, Satoshi Nakamoto, has not publicly given it a "price". Laszlo's transaction gave Bitcoin its first real-world price: 10,000 BTC ≈ $41. In other words, each Bitcoin was worth only about $0.0041 at the time. This is not only a transaction, but also a "starting point" for Bitcoin to connect with the real world.

However, 15 years later, the price of Bitcoin has skyrocketed from the initial $0.0041 to over $110,000, an increase of over 26.82 million times, growing from a geek experiment to a financial asset that attracts global attention.

From geek coin to global assets

From 2010 to today, 15 years have passed. During this period, Bitcoin has experienced numerous controversies, regulatory crackdowns, bull-bear conversions, and technological upgrades, but it has tenaciously grown into a global asset and has affected the existing financial order:
December 2017: Bitcoin breaches the $20,000 mark for the first time, sparking global attention and discussion, marking Bitcoin's entry into the mainstream. February 2021: Tesla announced the purchase of bitcoin for $1.5 billion, and briefly opened the bitcoin payment car purchase service in March of the same year, pushing traditional enterprises into crypto asset allocation.
June 9, 2021: El Salvador's Congress passed a bill to make Bitcoin legal tender, making it the first national adoption of Bitcoin in the world. January 10, 2024: The U.S. Securities and Exchange Commission (SEC) officially approved a number of bitcoin spot ETFs, followed by the opening of markets such as the United Kingdom and Hong Kong, and the large-scale inflow of funds from Wall Street institutions into the bitcoin market. As of May 2025: With a total market capitalization of more than $1 trillion, Bitcoin is widely regarded as "digital gold" and occupies a place in global asset allocation.
The "theoretical value" of those two pizzas has now exceeded 1 billion dollars, becoming a symbolic event that the Bitcoin community talks about fondly, and of course, it has also evolved into the commemorative "Bitcoin Pizza Day."
"We do not just own an asset, but are building a more transparent and freer financial world.