Do you feel like now a lot of PFP projects, the moment they open their mouths, they say “We’re a membership system” or “We want to build a brand”? It sounds pretty familiar, but every time I do, I look at the picture first: can the aesthetic hold up through a six-month cycle of trend migration? Otherwise, a membership card is just a screenshot… To put it plainly, attention tides go out faster than you’d think.

The ones that truly feel like a brand are the kind you’re willing to keep even if you don’t look at the floor, and even if royalties are a bit lower and liquidity in the pool is just average—it doesn’t matter, because it gives you the “I want to wear it out” feeling. In chain games, that inflation + studio + coin-price spiral collapsing is actually the same thing: it’s all propped up by incentives. Once the mood breaks, everything falls apart. Anyway, I’m more willing now to take my time, buy less, and only buy what I genuinely think looks good.