Musk wants to turn X into a super app: X Chat promises messaging as secure as Bitcoin

Elon Musk never sleeps. Between colonizing Mars and funding AI, he now announces X Chat, an encrypted messaging app designed as the anti-WhatsApp.

The stroke of genius ( or the ordinary madness of Musk )

While WhatsApp exchanges metadata with Meta for targeted advertising, X Chat promises a decentralized architecture inspired by Bitcoin: no central server, no data collection, zero advertising algorithms. Musk criticizes WhatsApp's marketing “hooks” that profile users based on the content of their messages. His solution? A peer-to-peer encryption where everything remains encrypted, always.

Why it's more than an app

X Chat is not just a feature. It is the cornerstone of a larger vision: to transform X into a “super-app” where messaging, payments, AI, and financial services coexist without ads or compromises on privacy. The traditional business model (selling ads in exchange for data)? Musk categorically rejects it.

The Battle of the Messengers

The secure messaging market already exists: Telegram, Signal, WhatsApp. But Musk is not looking for a place in the ring. He wants to rewrite the rules by applying the logic of Bitcoin: transparency of code, individual control, zero trust.

Key Figures:

• 2 billion WhatsApp users per day are unaware of what happens to their metadata.
• WhatsApp shares some business data with Meta via AI
• X Chat refuses any advertising model

The real issue: surveillance-free internet

If X Chat comes to life, it won't just be a better app. It would be a symbol: proof that we can communicate without being watched, without every message feeding an advertising machine. Bitcoin did it for money. Musk wants to give it a shot for speech.

Utopia or revolution? To be continued.