Big Brother Ma’s Latest Interview: He’s Braving a $30 Million Loss and Refusing to Sell! He Holds Heavy Positions in 300 BAYC NFTs—Revealing the Investment Playbook of a Web3 “Madman”

In a recent in-depth interview, Taiwan's well-known cryptocurrency investor "Machi Big Brother" shared his tumultuous experiences in the crypto market and the entertainment industry. He candidly admitted that his trading account is currently at a $30 million loss, but he remains steadfast in his "long" conviction, willing to face liquidation rather than back down. Additionally, he not only holds over 300 Bored Apes (BAYC) in heavy positions but also invests millions of dollars in major Web3 projects, and announced that he will serve as the chief investor for Taiwan's version of "Shark Tank."

(Background summary: Machi Big Brother joins the lineup of shark investors on Taiwan's "Shark Tank")
(Additional background: Machi Big Brother has won again! Holding a long position of $58 million in Bitcoin and Ethereum with a floating profit of $2.6 million, precisely setting take-profit points)

Table of Contents

Toggle

• Trading as Faith: Enduring Liquidation Without Hesitation, Supporting Web3 with Millions
• From Debt to Double Unicorns: The Comeback Journey of 17LIVE Founder
• BAYC Loyal Enthusiast: Owning Hundreds of Apes, Collaborating with Hollywood
• Venturing into AI and Film & TV, Serving as Chief Investor of "Creative Winner"

Taiwanese entertainment and tech industry figure "Machi Big Brother" Huang Licheng (Machi Big Brother) recently revealed his true journey from Web2 to Web3 in a rare in-depth interview. This serial entrepreneur, who built a live streaming empire with annual revenue of $600 million, also demonstrates an extreme and passionate investment style in the cryptocurrency market.

Trading as Faith: Enduring Liquidation Without Hesitation, Supporting Web3 with Millions

Regarding his trading strategy, Machi Big Brother's logic is quite "simple and brutal." He avoids short-term trading, with no complex entry or exit points; his core philosophy is simply "buy and hold, buy more when it rises." He admits that his current trading account is at a $30 million loss (compared to a $45 million profit at the 2025 peak), but he firmly believes in the long-term value of Bitcoin (BTC) and Ethereum (ETH).

He openly states that his style straddles investment and gambling, preferring to hold until system liquidation rather than easily close positions. He likens this on-chain data-driven operation to "streaming eSports on Twitch," enduring significant losses but continuing to enter the market fearlessly.

In angel investing, he has invested hundreds of millions of dollars supporting Abracadabra, Blast founder Pac-man, and Farcaster (each around $20 million). In response to community doubts about his meme coin "Machi" being dumped, he has taken a tough stance by buying back and burning tokens himself; in the past, he also spent $40 million to buy and burn up to 97% of Boba tokens.

From Debt to Double Unicorns: The Comeback Journey of 17LIVE Founder

Reflecting on his rollercoaster entrepreneurial history, Machi Big Brother revealed that his failure rate is as high as 70%. He once hit rock bottom financially, spending $2 million of his savings to produce a film that flopped at the box office, coupled with a decline in nightclub business, plunging him into debt.

However, his subsequent founding of "17 Live" (17LIVE) successfully turned his life around, capturing the top market share in Japan and achieving a valuation of up to $2 billion from Deutsche Bank and other institutions, ultimately cashing out smoothly before two IPO attempts.

BAYC Loyal Enthusiast: Owning Hundreds of Apes, Collaborating with Hollywood

As a top whale in the NFT space, Machi Big Brother currently owns about 200 Bored Apes and over 100 Mutant Apes (including 2 ultra-rare Mega Mutants). He regards NFTs as eternal digital art, believing that the Bored Apes brand consensus and influence are comparable to the "Mona Lisa."

To promote ecosystem development, he has personally invested $150k in developing a Bored Ape mobile game and assembled an eSports team. He is now collaborating with top Hollywood screenwriters to produce a high-quality Bored Ape animated series. Interestingly, he also specifically selected a Bored Ape with a rainbow suspender and gifted it to Ethereum co-founder Vitalik Buterin.

Venturing into AI and Film & TV, Serving as Chief Investor of "Creative Winner"

Despite operating in complex entertainment and business circles, Machi Big Brother maintains high self-discipline in his personal life, almost never touching alcohol or drugs, dedicating all his energy to his career. Looking ahead, he announced that he will serve as the chief investor on the upcoming Taiwanese version of "Shark Tank."

At the same time, he is actively embracing artificial intelligence (AI) technology, successfully reducing the special effects cost of his latest horror zombie film "Cross" (adapted from Garth Ennis's "The Boys") from $2 million to just one-tenth, once again demonstrating his sharp business acumen for emerging technologies.