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Why Sub-$1 Coins Keep Attracting New Crypto Investors (And What You Should Know)
Let’s be honest: the appeal of buying crypto for pennies is real. You drop $100 and suddenly you own millions of tokens instead of a fraction of Bitcoin. But here’s the thing – cheap price ≠ cheap valuation. That’s where most beginners get it wrong.
The Real Metric: Market Cap, Not Price Tag
A $0.01 coin sounds bargain-basement until you realize it has a trillion-token supply, giving it a $10B market cap. Meanwhile, a $5 token with minimal circulation might only be worth $50M. The per-coin price is basically a psychological trick – what actually matters is market capitalization (price × circulating supply).
Take Cardano (ADA) at $0.76 – sounds cheap, but with 36B tokens in circulation, its market cap sits around $27.4B. Compare that to Shiba Inu (SHIB) trading at fractions of a cent; even with nearly 600 trillion tokens floating around, it’s still valued at $8.4B. Same ballpark, totally different vibes.
Why Do People Still Buy Them?
Three solid reasons:
Lower barrier to entry – $100 buys you thousands of tokens vs. a sliver of major coins. Psychologically satisfying, and every percentage gain feels massive.
Historical precedent – Past bull runs saw sub-$1 altcoins deliver 10x–100x returns when they had active development and real use-cases. Cardano, Dogecoin, VeChain – all started cheap.
High risk, high reward – Early-stage projects are volatile. They can crash 90% or moon 500% in weeks. Treating them like startup equity – risky but potentially explosive – is the right mindset.
The flip side? They’re speculative AF. Most fail. Their prices swing wildly. And even with good fundamentals, market sentiment can tank them overnight.
The Current Under-$1 Lineup: What’s Worth Watching
Established players:
Emerging/Speculative:
The Meme Kings:
Short-Term vs Long-Term Game
Short-term: These coins live on news cycles. Partnership drop? +30%. Exchange listing? Moonshot. Elon tweet? DOGE goes parabolic. Bull runs pump speculative altcoins the hardest – we saw it in 2021.
Long-term: Projects that iterate, build communities, and solve real problems survive. ADA keeps upgrading its network. VET signs enterprise deals. Algorand runs CBDC pilots. SHIB actually developed infrastructure instead of just meme-ing. Even meme coins are trying.
The Real Talk
Cheap crypto is a mixed bag:
Smart approach: Allocate a small, disposable chunk of your portfolio to these. Hold some BTC/ETH for stability. Do deep research on the team, roadmap, and use-case before buying. Don’t chase the lowest price – chase projects solving real problems.
Prices and market caps move daily. Check CoinMarketCap or CoinGecko for current data. And remember: past 100x gains don’t guarantee future returns. This is info, not advice. DYOR always.