Kia India Launches Sorento SUV With AI Assistant Starting at $30,000 on September 4

According to Kia India, the automaker launched the Sorento SUV in New Delhi on September 4, marking its entry into India's premium three-row segment. The vehicle starts at 2.8 million rupees (US$30,000) for the diesel variant and 2.9 million rupees (US$31,000) for the hybrid. The India-spec Sorento is the global debut of Kia's in-car AI assistant with real-time generative AI capabilities.

The SUV is available in six-seat and seven-seat configurations with all-wheel drive, powered by a 1.6-liter hybrid or 2.2-liter diesel engine. It includes 30 Level 2+ advanced driver assistance features and up to 10 airbags. Deliveries began on September 4.