On October 26, 2025, Michael Saylor, Executive Chairman of Strategy, shared the company’s latest Bitcoin holdings on X (formerly Twitter), celebrating what has become known as “Orange Dot Day.” The chart revealed that between October 13 and 19, Strategy acquired 168 BTC, totaling approximately $18.8 million. With this latest addition, the company’s total Bitcoin holdings now stand at 640,418 BTC, valued at over $71 billion.

(Image source: saylor)
“Orange Dot Day” has evolved into a unique market signal for Saylor. Whenever he posts a chart featuring an orange dot, it indicates that Strategy has purchased more Bitcoin. This predictable communication provides investors with reassurance that the company’s accumulation continues, even amid periods of market uncertainty. While the exact size of each purchase is not publicly disclosed, the transparent signaling strengthens confidence in Strategy’s long-term approach.
According to CoinGecko data, Strategy currently holds more Bitcoin than any other publicly listed company, with holdings surpassing those of some sovereign nations. Saylor emphasizes that the company’s objective is to acquire as much Bitcoin as possible, pacing purchases according to market conditions and financing availability, without halting accumulation. This unwavering strategy reflects Strategy’s long-term belief in Bitcoin’s value and makes each “Orange Dot Day” a notable event for market watchers.
The announcement of “Orange Dot Day” immediately sparked discussions across the crypto community. Investors analyzed not only the purchase amount but also potential impacts on liquidity and Bitcoin’s price trajectory.
As Strategy’s holdings continue to grow, confidence in large-scale, long-term institutional accumulation has strengthened. Under Saylor’s guidance, “Orange Dot Day” has become more than a visual chart marker—it is a symbol of Strategy’s disciplined buying rhythm and steadfast long-term strategy.
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