Kaito's new gameplay: Chat about encryption on X, can you really earn Airdrop? The in-depth "Yap to Earn" guide is here!

Written by: White55, Mars Finance

1. Introduction to Kaito Background

Kaito was founded in 2022 and is a Web3 information platform that addresses the problem of fragmented information in the crypto world. Its core products are the AI-driven Kaito Pro search engine and the Kaito Connect InfoFi network, which collect and integrate data from multiple sources in real time, including social media, research forums, and podcasts. The platform utilizes large language models (LLM) and semantic understanding technology to convert unstructured information into instant insights, providing features such as sentiment analysis, keyword tracking, and narrative mining. The Kaito Yaps plan aims to "tokenize attention" for users' content on X, quantifying real influence and incentivizing the community to create and share high-quality information, thus promoting a fair and transparent information financial ecosystem. The project completed two rounds of financing in June and August 2023, raising a total of $10.8 million, with investors including Dragonfly, Sequoia China, and Jane Street.

2. Incentive System: Kaito Connect and Yaps

To encourage community participation and reward valuable information contributions, Kaito has launched the Kaito Connect information network and the Yaps points system.

Yaps Plan ( Core Incentive Mechanism ): Encourage users to publish high-quality crypto content on the X platform. The AI system evaluates post quality, interaction depth, and content relevance, rewarding genuine high-quality contributors (referred to as "Yappers"). Yap Points can be used for:

Participate in the weekly sKAITO reward distribution

Get future empty investment qualifications

Improve your ranking in the Yapper leaderboard

Unlock more benefits of the Kaito ecosystem

Yapper Leaderboard and Launchpad:

The rankings cover the comprehensive list, AI special list, and project-specific lists (such as Berachain, Monad, Initia), divided into pre-TGE and post-TGE stages.

The project ranks and rewards key opinion leaders and supporters, publicly showcasing their contributions.

The community votes on new listing projects through the Launchpad. Eligibility to participate:

Yapper voting ( accounts for 25% of the total votes ): Based on Yap points and the number of Smart Followers.

Holder voting ( accounts for 75% of the total votes ): You need to hold the Genesis NFT and stake KAITO. The Genesis NFT acts as a "voting multiplier" to enhance the voting weight of sKAITO. The voting power of sKAITO is based on the amount held, holding time, continuous voting duration, and system dynamic multiplier, emphasizing long-term participation.

Launchpad selects new projects for the leaderboard every week, allowing users to participate in project support while creating opportunities for themselves to compete for Yap points.

Kaito Connect (InfoFi Information Network ):

AI-based network that promotes information sharing and transparency.

All users (regardless of their influence) can share encrypted information and gain a share of the value.

The rewards can be verified on the blockchain, and the leaderboard ensures that sponsored content is transparently disclosed.

Network participants include creators, ordinary users, brands, and platforms, striving for fair distribution of rewards.

3. Yaps Points Acquisition Mechanism

Points focus on post quality > quantity. The algorithm uses LLM to understand multilingual content, filter out spam, and reward in-depth posts. Core consideration factors:

Posting Frequency: Encourage continuous output, quality first.

Interaction Performance: Retweets, comments, and other interactions increase scores.

Content semantics: Assessing the depth, originality, information volume, and crypto relevance.

Originality protection: Using LLM and plagiarism detection tools to combat plagiarism.

Main acquisition method:

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Deep Interaction Strategy:

Actively comment on high-impact accounts (Inner Circle) tweets, supplement with data or insights, increasing the likelihood of a response.

Select popular project tweets from the Kaito leaderboard to enhance interaction value.

Attracting high-influence accounts to follow (becoming a Smart Follower) can earn points.

Write in-depth content:

Focus on the Kaito leaderboard projects for the week, releasing original in-depth content such as technical analysis, valuation models, and airdrop strategies, and @ the project parties and Kaito account.

Key to success: quality first. Cases show that users with less than 1000 followers and only 9 Smart Followers can still enter the top 50 of the project rankings with high-quality tweets and frequent output of opinions, surpassing some KOLs. This proves that the algorithm does not solely rely on follower count; ordinary users still have a chance through high-quality content.

4. Popular Activity Cases

INFINEX :

Total prize pool: approximately 6 million USD equivalent uPatrons.

Season 0: Rewards of about $600,000. Top 3 receive $10,000-$35,000, Top 10 over $7,000, Top 138 over $1,000.

Q1: In progress, allocating 150M uPatrons ( approximately $900,000 ). The prize pool increases in subsequent seasons.

20% of uPatrons are allocated to Genesis NFT holders, staking users, and Infinex airdrop.

Participation method: Publish high-quality Infinex insights on Twitter (system weekly review ranking); generate referral links to invite users (limited to sponsors and Top 500 of Season 0); become a sponsor to enjoy points and earnings multiplier.

Huma Finance:

Total prize pool: approximately 0.5% of the total supply of HUMA ( about 2.3 million USD ), divided into three seasons.

Q1 (5.26-6.26): High-quality Huma content output on Twitter, enter Yapper's Top 500 to share HUMA rewards.

Extra 10 million HUMA prize pool: Rewards for Kaito users who are active in the fields of Solana, DeFi, PayFi, RWA, and hold more than 100 sKAITO / YT Kaito.

Newton:

Total prize pool: approximately 0.75% of total NEWT supply (, 0.5% to Yappers/referrers, 0.25% community achievement award ).

Community milestone bonus ( total prize pool increase ):

1K Agent Activation: +0.05%

5K Agent Activation: +0.10%

15K Agent Activation: +0.15%

25K Agent Activation: +0.20%

50K Agent Activation: +0.25%

Participation methods: Publish original content about Magic Newton on Twitter (system evaluation); recommend others to use Recurring Buy Agent ( for both parties to earn points ); participate in social media follows, join Discord, and platform mini-games (such as dice rolling and minesweeping).

LOUD ( has ended - Case Study ):

Core Mechanism: Users publish LOUD-related content on X to earn Attention Value, creating a leaderboard.

Allocation: 72% of transaction fees shared among the Top 25 each week; 18% to KAITO stakers; 10% to creators.

Funding: Approximately $70,000, 45% of tokens sold at 0.2 SOL ( to Top 1000) and 0.05 SOL ( to users with 10+ Smart Followers ).

Market performance: The initial market capitalization surged to approximately 36 million USD ( with early investors achieving a hundred-fold return ). However, due to concentrated unlocking and a lack of ongoing narrative, it significantly retraced to about 1.31 million USD in market capitalization.

5. Conclusion

Kaito has built an innovative information ecosystem through Kaito Connect and the Yaps system: KOLs can amplify their influence and benefit; project parties can accurately identify key creators, design interactive mechanisms, and achieve a linkage between content and value. Although ordinary users can earn points by publishing original content and interacting with high-quality accounts (such as the Sei activity case), they need to continuously invest time in operating their accounts, which presents a higher barrier to entry. Compared to traditional testnet or airdrop models that rely on transaction brushing, Kaito incentivizes long-term content creators more.